Considering the fact that DJing is a largely popular hobby (or profession) in today’s day in age, a lot of people are interested in going down this path but aren’t sure where to start.
There are many ways you can consider marketing your band and music. You can advertise in traditional means (usually too expensive), you can optimize your website (assuming you have one), or you can use traditional word of mouth methods! (usually the best).
Few years from its advent, the number of active Twitter users has gone up to more than 200 million and just this March 2011, the number of new accounts created have reached almost 600 thousand. Why is this so? It’s because Twitter is so easy to use. All you need to do is create an account, and you are good to go. It’s just like making status soundcloud plays updates on Facebook. But what makes it unique is that people can reach far beyond their circle of friends and they get a rapid response all over the Twitterverse with Twitter’s interactive messaging platform.
This seems a cheeky way of ‘getting a gig’, but what you’re trying to do is the usual theme of establishing a name for yourself. Throwing your own party is a fair bit of work and may not necessarily work for all genres of dance music, but is a fantastic way of getting going. Make sure to invite plenty of people in the DJ scene along so that they can hear what you can do. Getting your own first DJ gig this way will also give you much needed practice playing to an audience.
Reflex called me to come demo something for Kanye and when I got there and walked in the studio Kanye started playing the song and singing all the words. I was definitely floored being a fan of his music already.
Tropicalia will be hosting a South African dance party with DJ Floyd Masheleni at the helm on July 4, 2013. Get ready to have your senses assailed by the South Africa’s deep, soulful, afrocentric sounds, and please come prepared to dance the night away. Masheleni’s grasp of South African house music is especially intuitive, making for a night of delightful entertainment. You can listen to some of his mixes on buy soundcloud plays.
The cool thing about living in 2013 is that technology (and the digital age) has made taking steps towards pursuing hobbies, passions, and careers very accessible. DJing is an excellent example of this. What was once limited by cost of entry, learning curve, and other factors is now somewhat negated by the advent of the Internet. That’s not to say that the Internet will make you a good DJ, but it definitely makes it easier to get started.
The bottom line is this: with blogs, citizen journalism and online magazines, there are a lot of people out there searching for new music. Make it as easy for them and your potential fans to find and enjoy your music.